In a major addition to its advertising network, Hsoub Ads, one of the largest advertising platform and ad network in Arabia has announced the implementation of two new online advertising mediums: Pre-roll video ads and Rich-Media ads.
Hsoub Ads Video, which was under active development and testing for several months, allows advertisers to emb...
Egyptian company behind eKayf an Arabic how-to website also owns BookBake an ebook creation software supporting both English and Arabic, giving users the the ability to create rich interactive ebooks flavored with their own design and layout.
It can be an electronic magazine (ezine), a newspaper, an annual report, a product brochure, and so on...
ikoo, the integrated digital marketing solution provider with the largest reach in the Middle East and North Africa [MENA], announced a major partnership with STC Ventures, which has invested US$3 million in the company.
The investment will be used to start new initiatives and future growth including its video network, performance network, au...
RealTime web stats analytics platform Woopra has announced recently forming a partnership with CRM leader slaesforce.com. This partnership integrates Woopra with sales force bringing behavioral customer data to customer relation ship management aka CRM.
Ron Huddleston, senior vice president, ISV & Channel, salesforce.com, commented:
“Woopra...
Now that we have discussed some of the online marketing basics here and here, its time to talk about the different onlinemarketing methods that online marketers, or website administrators, can use to promote their website and get their message out. These methods are time tested and are used my a majority of brands and companies worldwide.
Searc...
In the first part of this series on online marketing, I talked about some of the basics of online marketing that can be used to create an improved website. Like I said in first article the Online Ecosystem is an increasingly complex place to be. It is also a relatively new business medium, especially in the Arab world, that is ever changing and gr...
The Online Ecosystem is an increasingly complex place to be, for any company, whether it's an online enterprise or a brick and mortar company. It is also a relatively new business medium, especially in the Arab world, that is ever-changing and growing. Each new day brings new changes and developments, new technologies and new competitors. So if you...
It is not only facebook and Twitter are growing fast in the Arab world, it is also linkedin which has more reach than Twitter. Linkedin has 5.8 million members in the Arab world) (1.1 million in UAE alone) and a regional growth of 123% against 43% worldwide. Which means that business social networking is important as consumer social networking.
...
The Online Project a pan Arab social media agency has released recently a report about the top performing brands on facebook in the Arab world. The report titled Facebook
Benchmarks in
the Middle East offers extensive data about top preforming facebook pages for brands across the Arab world
across many industries which can be used to bench...
Professional business social network Linkedin announced that it opend an office in Dubai UAE. Its first office in the Arab world.
In the announcement linkedin said that it have 5 million members from the Arab world, one million of which are based in the UAE and that Members are already networking in over 2,000 LinkedIn Groups in the region....
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