Pan Arab Media and Advertising News Website mediaME Acquired by Reef

20 Feb, 2013


Reef for Software Development Inc., the parent company of ShooFeeTV, has announced the acquisition of Jordan based mediaME, one of the largest online community of advertising and media professionals in the Middle East, from MediaScope.

Financial terms of the deal were not announced.

mediaME serves over 18,000 registered members across the region, in addition to tens of thousands of monthly site visitors who are connected through the various mediaME platforms including, the mediaME weekly newsletter, the mediaME mobile application, the highly successful mediaME Forums and the popular Who’s Who series of publications.

After the acquisition mediaME’s plans for grow and expand throughout the region, as it works to launch more regional events and publications. Additionally, is set to boost its reach with the launch of an Arabic version in the near future, in addition to plans to enhance user experience through a site and services redesign.

Zeid Nasser, Founder of mediaME, commented, “We are pleased with the synergies this merge brings to both the mediaME and ShooFeeTV brands, and we feel that the strength of Reef as a parent company will provide the platform we need for accelerated growth. mediaME thanks its members, supporters and partners for facilitating its success over the years and we look forward to continuing to work together with all stakeholders in the expanding Middle East marketing communications industry.”

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