Survey: Jordan’s E-Commerce Users Spent Around US$ 192 Million in the Past 12 Months!
A new Arab Advisors Group’s survey of Jordan’s Internet users revealed that over 15% of Internet users in the country are also e-commerce users.
The Arab Advisors Group estimates the number of Jordan Internet users who use e-commerce to be more than 181,000 which is around 3.0% of the total population in Jordan. These e-commerce users have spent an estimated US$ 192 million in e-commerce transactions (buying products, paying for services and paying bills online) in the past 12 months.
We asked Danya Nusseir, senior research analysis at Arab Advisors about these number and she gave us the following: paying for services is around 75 million USD ( they do not have list of services that users buy), pay bills online around 42 million USD, buying products online around 75 million USD.
The survey also revealed that out of the respondents who have an ADSL connection at home, 13.5% share it with their neighbors. Moreover, the survey revealed that WiMAX operators had a 14.3% share of residential broadband Internet accounts in the country, up from 9.6% in October 2008. The survey also revealed that respondents who have a WiMAX connection at home choose higher Internet speeds than those who have an ADSL connection at home.
The Arab Advisors says that survey results answers were from 1,021 respondent which were used as a basis for the survey.