E-Marketing MENA The Largest Online Advertising Network in the Arab World.

21 Feb, 2009

 

Advertising online in the Arab world was very marginal and hard thing to do; advertisers did not know much about online advertising, while websites struggled to get ads, until E-Marketing MENA was born in 2005. 

Khaled Jabasini founded E-Marketing MENA using only$15,000 of investment.  He came up with a simple idea, instead of each publisher seeks ads from advertisers, and instead of each advertiser has to deal with 100s of websites, e-Marketing MENA does the whole thing through its ad management server and through its team of experts who offer advice on running each ad campaign. This resulted in less hassle for the advertisers and making them happy with effective campaigns, while bringing income to the websites that mostly live off ads.

Today E-Marketing MENA which is located at Dubai Media City, UAE has become the leader in digital Media consultancy in the Middle East and North Africa, with the largest digital reach in the Arab speaking world, serving more than 780 million monthly banner impressions and over 19 million unique users. 

The company has partnerships with top publishers in the region such as Maktoob Group among others, and has a network that includes over a 100 of the leading and most visited websites in the region.

E-Marketing MENA has recently signed a partnership deal in e-marketing and online ad management with AlKhaleejiah Online which is part Saudi Research and Marketing Group that has a network of websites that includes the online editions of  more than 25 of the most well known regional multilingual newspapers and magazines,  such as Asharq Alawsat Newspaper, Al iktisadia, AlRiadah   ArabNews,  Saidatai Magazine ( woman magazine) Al Rajoul (men magazine), 

E-Marketing MENA by far is the most successful Arab originated Internet startup; The Company executes millions of dollars of Ad campaigns every year, and has divisions in monitoring, eStats, eConsultancy, eResearch and in Network running.

The Company provides advertisers marketing solutions with targeted ad placements, site-specific, channel-wide and run of network. It delivers results to advertisers through its experienced team and by using intelligent technologies.

From targeting and optimization, strategy to creative, web to video, mobile to search and trafficking & reporting. E-marketing MENA offers a wide range of digital media consultancy and executes many innovative e-marketing strategies & sales models from cost-per-thousand impressions (CPM), cost-per-click (CPC), cost-per-action (CPA) and cost-per-lead (CPL).

The company was the first to bring in the Arab region the most advanced banner management system and targeting solutions in the world: DoubleClick System(owned by Google) for publishers (DART), implementing it on hundreds of websites and serving around 1 billion impressions monthly with tens of millions of  unique visits.

E-marketing MENA has offices in UAE: Dubai, Sharjah, Saudi Arabia:Riyadh, Jeddah, India: Bangalore, Egypt: Cairo and plans to open soon offices in Jordan, Syria, Lebanon and Morocco.

E-Marketing MENA is a platinum sponsor for ArabCrunch DEMO 09 and ArabCrunch is proud of that.

 

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  1. Amad  |  February 21st, 2009 at 1:00 AM #

    Do they have a website?

  2. Chipo Madusise  |  February 21st, 2009 at 2:12 AM #

    Its great to see networks locally developed to serve publishers and advertisers do so well in a relatively green field ( online marketing) especially in your region.

    A similar network targeting Africa was also launched by http://www.sabiOne.com. As online marketing awareness rises in the regions, publishers and advertisers would increasingly demand platforms like these.

  3. Compilation of Inventory  |  February 26th, 2009 at 1:42 PM #

    I never came across any search thing previously. Thanks for sharing this with us.

  4. Monica  |  March 5th, 2009 at 1:58 PM #

    It was a very interesting demo and the place was filled with smart entrepreneurs with unlimitted ambition !

    Bravo Arab Crunch ! cant wait to be at the next demo day

  5. Haitham  |  April 5th, 2009 at 10:54 PM #

    The management of current eMarketing MENA start online adv activities within a smart vision back in 2001, even before the people in Saudi Arabia have reliable Internet connection, and I am glad to see that the dream come true, and ME specially GCC companies can now benefit of this experience.

    well done, and good luck

  6. Anan Lashin  |  July 4th, 2009 at 7:31 AM #

    Hi,
    I would like to advertise with you guys.
    How can i do that ?

    Thanks

  7. First  |  August 10th, 2009 at 8:53 AM #

    Can't seem to find their website. ANy idea how we could contact them?

    Thanks

  8. After Yahoo’s Acquisition, Maktoob Group Rebranded to Jabbar, Completed the Acquisition of E-Marketing MENA, Also Rebranded it to iKoo!  |  August 25th, 2009 at 2:04 PM #

    […] MENA which we profiled here, was recently completely acquired by Jabbar and rebranded to iKoo, sources told me at a market […]

  9. Yahoo has acquired Maktoob | جرزيم  |  August 26th, 2009 at 2:27 AM #

    […] MENA which we profiled here, was recently completely acquired by Jabbar and rebranded to iKoo, sources told ArabCrunch it was at […]

  10. Loai  |  August 29th, 2010 at 11:41 AM #

    I do agree with one of the previous commentators, don’t they have a website!

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